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	<title>Sunroom Desk &#187; Chris Anderson</title>
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		<title>Disturbing Debt Chart and Concluding Notes onDigital Age FREE Business Models</title>
		<link>http://sunroomdesk.com/2009/07/17/disturbing-debt-chart-and-the-free-econom/</link>
		<comments>http://sunroomdesk.com/2009/07/17/disturbing-debt-chart-and-the-free-econom/#comments</comments>
		<pubDate>Fri, 17 Jul 2009 19:23:00 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Economy]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Chris Anderson]]></category>
		<category><![CDATA[Green Technology]]></category>
		<category><![CDATA[National Debt]]></category>
		<category><![CDATA[Ponzi scheme]]></category>
		<category><![CDATA[The Big Picture]]></category>
		<category><![CDATA[The Digital Age]]></category>
		<category><![CDATA[WIRED]]></category>

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		<description><![CDATA[Link to The Big Picture's review of the national debt situation and concluding ideas from WIRED Editor-in-Chief Chris Anderson's talk on jump-starting the green technology economy.]]></description>
			<content:encoded><![CDATA[<p><span id="more-2595"></span><a href="http://www.ritholtz.com/blog/2009/07/the-jalopy-economy/#comments">The Big Picture</a> reprinted a chart from <a href="http://www.tcw.com/cmRoot/Funds/CIOLetters/JGLetter_061509.pdf">TCW Chief Investment Officer Jeffrey Gundlach&#8217;s analysis</a> of our debt culture&#8217;s breakdown. The analysis concludes that <strong>&#8220;unintentional or otherwise&#8221;</strong>, federal government entitlements have the same characteristics as Ponzi schemes and inflows could stop supporting them well before 2016.</p>
<p>One commenter asked about the percentage of stimulus funds invested in 21st century green technology research and education (leading to actual jobs and increased earning power), which reminded me that <a href="http://sunroomdesk.com/2009/07/16/free-notes-on-wired-editor-chris-andersons-thoughts-on-digital-age-business-models/">my published notes on Chris Anderson&#8217;s talk</a> yesterday didn&#8217;t include what he said would be his next book project &#8211; <strong>reflecting on ways FREE information could make green technology construction and design available to everyone and create manufacturing jobs</strong>.</p>
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		<title>FREE: Notes on WIRED Editor Chris Anderson&#8217;s Thoughts on Digital Age Business Models</title>
		<link>http://sunroomdesk.com/2009/07/16/free-notes-on-wired-editor-chris-andersons-thoughts-on-digital-age-business-models/</link>
		<comments>http://sunroomdesk.com/2009/07/16/free-notes-on-wired-editor-chris-andersons-thoughts-on-digital-age-business-models/#comments</comments>
		<pubDate>Thu, 16 Jul 2009 20:05:24 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[ALOUD Business Forum]]></category>
		<category><![CDATA[Chris Anderson]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Digital Age]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Free]]></category>
		<category><![CDATA[FREE The Future of Radical Price]]></category>
		<category><![CDATA[Gilligan's Island]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kai Ryssdal]]></category>
		<category><![CDATA[Library Foundation of Los Angeles]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Reporters]]></category>
		<category><![CDATA[WIRED Magazine]]></category>
		<category><![CDATA[Youtube.com]]></category>

		<guid isPermaLink="false">http://sunroomdesk.com/?p=2587</guid>
		<description><![CDATA[Notes from WIRED Editor Chris Anderson'sTalk on Digital Age Business Models and his new book FREE: The Future of Radical Price]]></description>
			<content:encoded><![CDATA[<p><span id="more-2587"></span>At today&#8217;s <a href="http://www.lfla.org/aloud/busforum/index.php">Library Foundation of Los Angeles ALOUD Business Forum</a>, Kai Ryssdal, Marketplace on public radio commentator and <a href="http://www.longtail.com/about.html">WIRED Editor-in-Chief Chris Anderson</a>, author of <strong><a href="http://www.hyperionbooks.com/titlepage.asp?ISBN=1401322905">FREE: The Future of Radical Price</a></strong> discussed the book and how the Internet is changing business models. My notes:</p>
<p><strong>While the young expect everything on the Internet to be free, older business people believe giving things away is the road to market ruin.</p>
<p>In &#8220;winner take all&#8221; markets, like Google or Facebook, offering most services free can still generate substantial profits.</p>
<p>The main problem with the Internet isn&#8217;t FREE (a zero price tag) &#8211; it is infinite competition!</p>
<p>Businesses can succeed in the digital world using the &#8220;drug dealer model&#8221;: offer the first product free, then compete on service and delivery.</p>
<p>Price is still a difficult concept, and FREE products can&#8217;t demonstrate a user&#8217;s commitment.</p>
<p>Youtube.com is a phenomenon, but as audiences move marketing will find a way to reach them.</p>
<p>A contrast in choices for young teenage viewers: the 1970s &#8211; Gilligan&#8217;s Island (period) vs. 2009 &#8211; youtube.com. Content is now reaching a mass audience and a niche audience at the same time!</p>
<p>The problem with newspapers: news and paper. Reporters are important, but how MANY reporters do you need at the Michael Jackson memorial? Local coverage (via blogs, community websites, and local papers) and national/international coverage will continue to thrive while regional news media (Anderson&#8217;s example: the San Francisco Chronicle) will contract.</p>
<p>The Internet provides FREE shelf space the size of an industrial economy! &#8220;The internet destroyed scarecity.&#8221;</p>
<p>One of my favorite thoughts: <em>Consumer is the wrong word!</em> People who use the Internet, Facebook, Google, etc. are not at the mall buying jeans &#8211; they can&#8217;t be characterized as &#8220;consumers&#8221;!</p>
<p>Links: Chris Anderson&#8217;s February 2008 WIRED article <a href="http://www.wired.com/techbiz/it/magazine/16-03/ff_free">FREE: Why $0.00 is the Future of Business</a></strong></p>
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